I love this guy, not only for putting my city on the map but for his marketing genius. Lebron James is coming out with a new series on you-tube. Set in my hometown of Akron, I look forward to seeing how this plays out if its anything like I suspect... it will be awsome.
According to Dave Itzkoff of The New York Times, the series will revive the four versions of LeBron: the youthful and wide-eyed Kid LeBron; the physically adept Athlete LeBron; the smooth and savvy Business LeBron; and the ornery elder statesman Wise LeBron. And for those of you wondering, the real LeBron will provide the voice of Business LeBron and appear in live-action segments in the series.
Check out the promo trailer:
Dim lights Embed Embed this video on your site